An effective digital marketing campaign begins with and is anchored by the organic performance of your website. Organic traffic is free, converts at a higher than normal rate and, in the right marketing mix, should account for more than 35% of your total digital lead generation efforts. At Paradigm Digital Group, we make the design, development and performance of your website the cornerstone of the marketing and lead generation plan.
We create successful lead generation campaigns across a variety of platforms, including Search, Display, Social Media, Video and more. We are committed to branded creative that delivers what the customer seeks. Campaign performance is monitored at both the CPC, CPL and CPE level. We also understand that the medium by which a person responds is very important, and we tailor response and follow-up accordingly.
We deliver leads to our Clients in real time, via a variety of platforms. We are able to integrate with the CRM’s in a seamless manner, and can help create the reporting and monitoring that improves their conversion metrics.