CONTENT CREATION

Video consumption currently accounts for 82% of all consumer internet traffic. Personas highly favor this medium as it combines all aspects of creative marketing. Videos allow businesses to create trust and familiarity with their users, which further translates to higher conversions and Return-on-Investments (ROI).

Paradigm Digital’s video tactics continually yield these successful results for all our clients. Our omnichannel method allows businesses to be showcased through a variety of mediums, including but not limited to:

• Short-form Video
• Long-form Video
• Graphics
• Animation
• Live Video

Our in-house Video Production team will ensure you’re involved in every step of the process, from conception, pre-production, filming, post-production, and delivery. Our goal is to produce the most genuine videos for your intended audience. To ensure this, we will travel to your location and capture on-site footage of the day-to-day happenings. From this footage comes a cohesive and branded story that will be enjoyed by billions worldwide.

A great content creation strategy begins with a great brand identity. Branding is much more than the design aspects of your company – it’s about creating a memorable first impression that will resonate with your audience. With consumers forming their opinion about a brand in .05 seconds, a strong presence and cohesive messaging must be apparent across all channels.

Our team will work alongside you through every step of the process, employing your current approaches as the starting point. We will expand your branding services to encompass all aspects of your digital arsenal while keeping your intended audience and business goals in mind. Your new identity will launch upon completion, allowing this likeness to be shown effectively and efficiently to users worldwide.

In a world full of noise, creating quality and meaningful social media content that resonates with your consumers is critical. These social proof posts create various extensions of your business’s brand and allow prospects to engage and build a relationship with you in a way they never thought before.

Whether it’s Facebook, Instagram, Twitter, LinkedIn, Vimeo, YouTube, or Google My Business (GMB), our agency will work with you to create a thorough and individualized social media plan. This approach will detail how we will relay your company’s goals in a relevant and unique style. We will tailor each post to attract the social platform’s audience while incorporating various media content, including but not limited to:

• Short and Long Form Videos
• Blog Articles
• Graphics
• User-Generated Content

Our proficient Digital Marketing team will monitor all engagements you receive and assume your business voice to relay further information to consumers. To keep you informed, we send monthly assessments of our content strategies. Our reporting will assert that your company’s objectives are met while showcasing the various ways we reach your growing audience.